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The Importance of Culture in Transformation

Hosted by: GfK

Culture has always been a fundamental part of organisational success, but with the increasingly rapid pace of change, how can HR leaders ensure that the right company culture is maintained throughout organisational transformation? ChapmanCG co-hosted a HR leaders roundtable focused on the importance of culture to transformation with Maj Wad Seider, Vice President, HR change management at GfK in Berlin.A huge “danke schön” to Maj Wad Seider and Eliska Moravec at GfK for co-hosting our ChapmanCG HR Leaders roundtable in their super modern Berlin office, and to our attendees from Adidas, LIDL Stiftung & Co. KG, Thermo Fisher Scientific, Sandoz, thyssenkrupp Academy GmbH, DHL, Gartner, Bertelsmann SE & Co. KGaA, SThree, LEAD Academy and Triton Company to name a few.
Our GfK hosts provided a fantastic example of how they are working to keep culture as a critical pillar to ensure change is successful and well-received. We were joined by senior international HR leaders from a wide range of global organisations, and some even came to Berlin especially for this HR Leaders discussion.
One of the favourite quotes from the day was:
“The execution of strategy is anchored in culture.”


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