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HK Talent Management and Talent Acquisition Leaders Meet at Bloomberg: Digitisation and Analytics Remain Hot Topics in HR

Hosted by: Bloomberg

Greater digitisation and the maturity of analytics in HR were twin topics featured in Hong Kong last week, at ChapmanCG’s Regional Talent Management and Talent Acquisition Heads meeting hosted by Bloomberg. Matthew Chapman, CEO of ChapmanCG, joined HK ChapmanCG team members Odilia Poon and Ringo Lau, along with 22 HR leaders from a variety of companies and industries for this session.

On digitisation, key insights included:

  1. This trend is not only affecting high tech companies, but traditional organisations as well. Everyone, regardless of industry, needs to become digital – quickly – and traditional and non-traditional companies are looking to learn from each other in this ‘race’.
  2. Digitisation must be supported from the top levels of organisations. We are seeing traditionalists being mentored by young experts to be more tech savvy. To support multi-generational differences, strategies and tools need to be simple and standardised.
  3. In HR terms, digitisation is speeding up the availability of data for decision-making. We have more at our fingertips, and making sure this data is accurate and useful is proving to be critical. HR leaders are expected to react faster and need greater amounts of data real time to ensure they can do this.
  4. Creativity around brand image is intensifying as companies seek to make themselves unique to potential digital savvy candidates. The use of creative recruitment strategies, for example using new-age video applications instead of email applications, is becoming more common.

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On analytics, some takeaway pearls of wisdom included:

  1. The initial overenthusiasm of HR teams to use analytics to measure everything has given way to a more mature approach where analytics is used to measure critical areas only. It is better to get a few things right than to get many things wrong. What is right can evolve rapidly: what you measured last year may be irrelevant this year.
  2. Analytics are not the be-all and end-all, and sensible logic should be applied when it comes to using analytics as predictors of possible behaviour. They should be one of several tools used, including common sense.
  3. Increasingly senior HR leaders are involved in shaping analytics measures, rather than delegating this to data experts. Equally, it’s proving to be important that business leaders agree on the relevance of the analytics being measured. This constant calibration is critical to success.
  4. Organisations are getting smarter at applying analytics measures across disparate business units, so organisation-wide data is now being collected and compared. Similarly with different countries, it is important to involve all, and not just focus on key markets leaving others to their own measures.

Whenever and wherever we host these sessions, it is always impressive to see the contributions from all attendees; clearly there is an appetite to learn about what other companies are doing when it comes to digitisation and use of analytics. Many thanks go to our hosts at Bloomberg for an excellent session focussing on the future of HR. We look forward to our next Hong Kong HR Talent Management and Talent Acquisition group, which will be held in July 2016, details will be announced soon.

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Key Contributors:

Matthew Chapman
Matthew Chapman

Founder

Global Management
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Matthew Chapman
Global Management

Matthew Chapman

Founder

Matthew (Matt) Chapman is the Founder of ChapmanCG.

He has also created the Thrive HR Exchange, a global community platform for people leaders and HR professionals to find and exchange inspiration, ideas and insights. Discover some of his interviews with HR leaders here.

Matt has a Bachelor of Commerce in Accounting and Business Law from the University of New South Wales, Australia. He is a Singapore Citizen and divides his time between Asia Pacific, the Americas and EMEA.

Matt is a wellness, self-improvement and fitness addict. He has completed six desert, 250km ultra-marathons in Chile, China, Egypt, Antarctica, Namibia and Madagascar.

EA Registration Number: R1111550 Licence Number: 08S3543
Ringo Lau
Ringo Lau

Senior Director

Consulting Team
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Ringo Lau
Consulting Team

Ringo Lau

Senior Director

Ringo is a Senior Director with ChapmanCG based in Hong Kong. His role involves in-depth research and analysis to seek out high-calibre HR talent across the Asia Pacific region, with a particular focus on Hong Kong and North Asia. He also assists the group in the design and delivery of strategic internal projects involving process and operation development.

Before joining ChapmanCG, Ringo did several internships as a business analyst and photographer. He holds a Master’s Degree in Management and Organisational Analysis from the Warwick Business School, as well as a Bachelor’s Degree in Marketing.

Outside of work, Ringo enjoys travelling, outdoor activities and photography. Prior to his move to study abroad, he was one of Hong Kong’s top competitors in athletics.

Licence Number: EA License 69316 (HK)
Odilia Poon
Odilia Poon

Executive Advisor

Executive Advisor
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Odilia Poon
Executive Advisor

Odilia Poon

Executive Advisor

Odilia is an Executive Advisor with ChapmanCG based in Hong Kong. She supports the Asia Pacific team to build relationships with CHROs and global HR leaders across the Asia Pacific, with a particular focus on Greater China, including Hong Kong and Taiwan.

Odilia lived and worked in China for 13 years before her relocation back to Hong Kong in 2013. Whilst in China, she established operations for two international recruitment companies, growing both businesses to a sizeable scale.

With a background in marketing, operations and management consulting, Odilia has held prominent regional management positions with several leading international organisations, including Carlsberg, Pepsi-Cola and Rothmans International. She has extensive experience managing large global teams, with a focus on delivering Human Resources and recruitment solutions.

Having earned a Master of Science in Marketing Management from the University of Salford in the UK, Odilia also obtained a Bachelor of Arts in Business Administration from the University of East Asia, Macau. She speaks fluent English, Mandarin and Cantonese and has lived and worked across the Greater China markets of China, Hong Kong and Taiwan.

Licence Number: EA License 69316 (HK)